Analytics for Better Business Decisions

Turn your most powerful communication tool into a way to make better business decisions based on solid data. Brightmetrics enables your management team to pull insights from your ShoreTel phone system unrivaled by any other reporting software. Don’t settle for metrics when you can have business intelligence analytics.


Brightmetrics is only as strong as its leaders. Here are the leaders at Brightmetrics that set the culture to provide value for customers at every turn!


Our past helped shape our ability to offer cutting-edge business analytics. Discover why we have become the leader in reporting and analytics for the ShoreTel system.


Jim Lewis

Jim started with an engineering background which helped him to build his first company that provided computer and networking equipment to many industries, including defense subcontractors. Jim decided to move into a service model with his second company, PlanIT Solutions, where he got his first exposure to the ShoreTel world and ultimately decided that he wanted to fill a need he saw for better reporting for the ShoreTel phone system. He and his business partner parlayed a lucrative offer on PlanIT Solutions into what today is Brightmetrics. With the Brightmetrics reporting system, Jim is able to do what he is passionate about: getting the right tools in front of the right people. He loves the challenge of changing his customers’ mindset from “technology is a necessary evil” to “technology can be a strategic asset for my business. Jim loves how much the customers love Brightmetrics. He is very proud of the fact that he has helped to create a product that produces a positive response from users and discovering what his customers truly care about so he can continually integrate those needs into Brightmetrics. A former snowboarder, Jim “retired” from the sport at the “suggestion” of his wife after multiple surgeries and broken bones. Jim is an avid golfer, boater and enjoys spending time in Lake Tahoe with his family.

Andrew Gaskill

Andrew Gaskill started working with Brightmetrics co-founder Jim Lewis more than 10 years ago as a partner in the Managed Service Provider PlanIT Solutions. Through his experience in working with ShoreTel systems at PlanIT Solutions, Andrew created a number of custom applications for the ShoreTel platform, some of which are still in use today. Through their work together, Andrew and Jim realized that there was an opportunity to create better business intelligence from the ShoreTel solution through a data mining system that would become Brightmetrics. They combined their familiarity with the ShoreTel system and the business intelligence they knew their customers needed to create a product that turns phone data into the ability to make better business decisions. Andrew enjoys finding ways to help people focus on what they do and focusing on the things they do best. At Brightmetrics, Andrew is in charge of development software development, system architecture and planning, customer and partner support to ensure that Brightmetrics provides the data from ShoreTel phone systems that enable management to make decisions at a business level without having to be experts in Excel pivot tables, SQL queries, or data analytics tools. Favorite part of your job (what you like the most): Solving problems. Getting to the root of a problem, understanding how something works to understand why it is not working, and figuring out how best to solve that. Coming up with the right design for a program so that it not only works correctly, but works elegantly. Andrew spends his free time taking care of his 3 year old and 5 year old children as well as the large collection of carnivorous plants that he and his wife have accumulated from his best friend’s nursery, California Carnivores.

Matt Beatty

Executive Vice President of Customer Success
Matt Beatty is passionate about continually increasing the amount of value that Brightmetrics delivers to its customers and partners. Matt is a graduate from SDSU and an officer of Marines. He pursued a career in technical sales and account management in a variety of capacities from hardware to managed services. Matt also worked with Jim Lewis and Andrew Gaskill at the company they owned before Brightmetrics, PlanIT Solutions. They brought Matt on board to Brightmetrics to establish Customer Success practices that maximize the value that end-users, their companies, and channel partners get from their relationship with Brightmetrics. Matt believes that Brightmetrics has a responsibility to continually enhance the value it delivers to its customers. He's thrilled for the opportunity his position affords to build and enhance customer experience with a great team that supports his efforts and enjoying the customers that make those efforts so satisfying. Also, the Wings & Trivia on Thursdays with the team is awesome! Matt loves spending time with his family and is a seasoned traveler with experiences in places like Afghanistan, with and in support of, humanitarian relief organizations as well as his travel in the USMC.

The Brightmetrics Story

An organization like Brightmetrics isn’t born overnight. There were a lot of twists and turns in the road that lead to the creation of Brightmetrics. Here’s the story of how we came to be.


Jim Lewis and Andrew Gaskil started PlanIT Solutions, one of ShoreTel’s very first partners by developing add-on features and functionality to the ShoreTel system.


Jim and Andrew started mining ShoreTel data to improve their own productivity for their managed service customers. Visiting clients would see that data and wanted access to that data for their own business. Jim and Andrew started toying with the idea of a business that would provide such data to ShoreTel users.


Andrew and Jim sold PlanIT and used the sale to start a business analytics intelligence company, which eventually became Brightmetrics. As ShoreTel experts, they focused on building a tool that could benefit businesses by providing unprecedented insights from ShoreTel data while providing partners with better ways to sell ShoreTel phone systems while improving support to their customer base.

While interest in the Brightmetrics software is high during every demo, Jim’s favorite part of the job is watching the look on a customer’s face when they realize that Brightmetrics is completely different from anything they’ve ever seen before.


Brightmetrics Core UC Analytics Program was released to ShoreTel users who and partners who wanted the ability to derive business intelligence from their ShoreTel phone system.


Customer demand began to rise for a better reporting system for the ShoreTel Enterprise Contact Center. The Brightmetrics team developed Brightmetrics ECC as a way to meet that demand and provide business intelligence from ShoreTel contact center data.

2016 (and beyond)

Customers wanted the ability to use Brightmetrics to actively manage their group and determine what users were doing in Real Time. The Brightmetrics team once again met the demand by developing Real Time, an add-on tool that provides to-the-minute data that allows users to make better decisions about what’s happening right now.

Brightmetrics remains the most powerful ShoreTel analytics tool. They just changed office spaces to accommodate their growing needs but made the decision early on to hire the best regardless of geographic location, meaning they have employees in New York, Utah, and Wisconsin in addition to their home state of California.

Real Time

Brightmetrics remains the most powerful ShoreTel analytics tool. They just changed office spaces to accommodate their growing needs but made the decision early on to hire the best regardless of geographic location, meaning they have employees in New York, Utah, and Wisconsin in addition to their home state of California.

Contact our team today and see the business intelligence Brightmetrics can provide for you.

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