Outcomes
Graham Hospital, part of Graham Health System in Central Illinois, serves patients across five counties. With over 100 agents handling patient calls, a small IT team of just 10 people struggled with fragmented call management, limited visibility into agent performance, and an overwhelming demand for manual reporting.
By implementing Brightmetrics, the hospital gained critical insights into call volume and agent activity, enabling supervisors to optimize staffing and improve efficiency. As a result, Graham Hospital achieved:
- 25% fewer call transfers through optimized routing
- 30% reduction in abandoned calls with better staffing strategies
- 40% shorter wait times by identifying peak call periods
- 60% lower IT workload as teams can generate insights independently
With the Brightmetrics intelligent analytics platform, Graham Hospital has improved patient communication, streamlined call handling, and enhanced operational efficiency.
Challenge
Graham Hospital faced two significant challenges in managing its call operations and agent performance:
- Lack of a centralized contact center: Call handling was fragmented across different teams, leading to inconsistent performance tracking, inefficient workflows, and increased IT support demands.
- Limited visibility into call data: The hospital’s Mitel phone system provided only basic reporting, making it difficult to track key metrics like call volumes, agent activity, and performance trends.
A small IT team of fewer than 10 professionals, including Network Analyst Randy Williams, handled critical tasks such as call routing, agent scheduling, and call volume tracking. However, with limited reporting capabilities, Williams and his team lacked real-time insights to support data-driven decisions. Instead, they relied on spreadsheets—when data was available—creating inefficiencies, delays, and missed opportunities for improvement.
Their primary goals were to give agent supervisors real-time visibility into call performance and to use historical data to allocate resources more wisely. Optimizing staffing and call handling remained a challenge without a reliable way to access and analyze key metrics.
Solutions
Graham Hospital had recently integrated Brightmetrics into its phone system when Williams took charge. With Brightmetrics’ intuitive interface and built-in reporting templates, he quickly became proficient in using the platform. Williams soon generated clear, actionable reports on demand, providing supervisors with dashboards that allowed them to monitor agent performance in real time.
Supervisors initially requested reports on key performance indicators such as call hold times and abandonment rates. However, as they gained more insight, they sought deeper data. In response, Williams developed reports and dashboards that allowed easy access to additional metrics without requiring constant IT intervention.